Privacy Policy
At Pastelpup (pastelpupco.co.uk), we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store and safeguard your personal information when you visit our website or make a purchase, and sets out your rights under UK data protection law. Our online store is operated by Happy Cart Limited, a company registered in Hong Kong, trading as Pastelpup.
Who we are
Happy Cart Limited is the data controller responsible for your personal information. If you have any questions about this policy or how we handle your data, you can contact us by email at support@pastelpupco.co.uk.
Information we collect
We collect and process the following categories of personal information:
- Identity and contact details such as your name, email address, telephone number and delivery address.
- Order and transaction information including the products you purchase, order value and payment confirmation. Please note we do not store your full card details; these are handled securely by our payment processors.
- Technical data such as your IP address, browser type, device information and how you interact with our website.
- Marketing preferences where you have chosen to receive updates and promotional communications from us.
How and why we use your information
We use your personal information for the following purposes:
- To process and fulfil your orders, arrange delivery and provide customer support.
- To manage your account and communicate with you about your purchases.
- To send you marketing communications where you have consented, which you may withdraw at any time.
- To improve our website, products and services, and to personalise your shopping experience.
- To detect and prevent fraud, and to comply with our legal and regulatory obligations.
We rely on the following lawful bases for processing: the performance of our contract with you, our legitimate business interests, your consent, and compliance with legal obligations.
Cookies
Our website uses cookies and similar technologies to help the site function correctly, remember your preferences, analyse traffic and support our marketing. You can manage or disable cookies through your browser settings, although some features of the site may not work properly if you do so.
Third parties we share data with
We only share your personal information where necessary to run our business and deliver your orders. This may include:
- Payment processors who securely handle your payment transactions.
- Shipping and delivery carriers who fulfil and deliver your orders.
- Technology and analytics providers who help us operate and improve our website.
We do not sell your personal information to third parties. Any partners who process data on our behalf are required to keep it secure and use it only for the purposes we specify.
International transfers
As Happy Cart Limited is based in Hong Kong and we work with service providers in various countries, your personal information may be transferred to and stored in locations outside the United Kingdom. Whenever we transfer data internationally, we take appropriate steps to ensure it is protected to a standard consistent with UK data protection law.
Data retention
We keep your personal information only for as long as necessary to fulfil the purposes described in this policy, including to meet our legal, accounting and reporting requirements. When your information is no longer needed, we securely delete or anonymise it.
Your rights
Under the UK GDPR and the Data Protection Act 2018, you have the right to:
- Access the personal information we hold about you.
- Request correction of inaccurate or incomplete information (rectification).
- Request erasure of your personal information in certain circumstances.
- Object to or restrict our processing of your information.
- Request the transfer of your information (data portability).
- Withdraw your consent at any time where we rely on consent.
To exercise any of these rights, please email us at support@pastelpupco.co.uk. We will respond within the timeframes required by law.
How to complain
If you have concerns about how we handle your personal information, we would like the chance to put things right, so please contact us first. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK supervisory authority for data protection, at ico.org.uk.
Children
Our website and products are intended for adults. We do not knowingly collect personal information from children under the age of 16. If you believe a child has provided us with personal information, please contact us so we can remove it.
Changes to this policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any updates will be posted on this page with a revised effective date. We encourage you to review this policy periodically.
Contact us
If you have any questions about this Privacy Policy or wish to exercise your rights, please email us at support@pastelpupco.co.uk.